Five, including four of a family, die due to suffocation in Bhubaneswar

first_imgFive persons including four family members of city-based hotelier Satpal Singh died of suffocation when fire broke out in Budheswari colony residence in Bhubaneswar early on Thursday.The hotelier, however, escaped with serious injuries. He was undergoing treatment in government-run Capital Hospital here. The victims are identified as son Gagan Pal Singh (40), daughter-in-law Bhawna Singh (38), grandson Rubir Singh abd granddaughter Sohabi Singh. A maid identified as Khushi Das also died.Although fire service personnel rescued all six persons live, five of them were believed to have succumbed to injuries on their way to hospital.According to preliminary investigation, the fire emanated from an air conditioner and soon smoke spread out in different rooms. The smoke was spotted by neighbours in 4.30 am in the morning. They tried to inform security guards deployed in the ground floor. But when they could not put the message across to security guards, they informed police control room which forwarded the message to fire service station.“We received the information about 5.18 am. When we reached the home of Mr. Singh, all rooms were filled with smoke. We had rescued six persons with their heart beating. The injured persons were rushed to hospital by police and private vehicles. Some victims had skin burn marks,” said Ramesh Chandra Majhi, fire officer. City police were investigating into the incident.last_img read more

‘Computer Baba’ resigns as Minister of State

first_imgA day after Madhya Pradesh Chief Minister Shivraj Singh Chouhan announced the setting up of a Cow Ministry, Computer Baba, one of the five sadhus given the status of a Minister in the State, has announced his resignation.“Our Sant Samaj decides everything, and they told me that I have not been able to get the Shivraj Singh Chouhan government to do anything. They are right. So what is the point in being a part of the government? I had no choice but to quit,” the 53-year-old sadhu told a press conference.It is learnt that Baba was upset after the M.P. government announced the setting up of a Cow Ministry along the lines of the one set up by the Rajasthan government. He alleged that the Cow Protection Board did not do anything for the cow and that there was no need for a separate ministry now. Also, he said that he had brought the issue of rampant illegal mining in the Narmada river to the notice of the Chief Minister but the latter did not pay any heed.Alleges scamThe State government had accorded MoS status to him and four other sadhus in April after he announced that he would take out a ‘Narmada Ghotala Rath Yatra’ along with another sadhu, Yogendra Mahant, in every district of M.P. to expose the alleged scam in planting of saplings on the river banks and also to demand a ban on illegal sand mining. After getting the MoS status, Baba cancelled the campaign by saying that the State government had fulfilled their demand to form a committee of saints and seers for the protection of the river.last_img read more

Anticipatory bail Bill gets President’s nod

first_imgPresident Ram Nath Kovind has given assent to a key Bill of Uttar Pradesh that will pave the way for reintroduction of the provision of anticipatory bail, revoked during the Emergency in 1976, officials said on Monday. Barring Uttar Pradesh and Uttarakhand, all other States in the country have the provision of anticipatory bail. “The President has given assent to the Code of Criminal Procedure (Uttar Pradesh Amendment) Bill, 2018,” a Home Ministry official said. With the Presidential assent, the provision of applying for an anticipatory bail in Uttar Pradesh has been restored after over four decades.last_img read more

Expert Tips & Tricks for Getting More Use Out of Your Makeup Brushes

first_imgWhat one expert wants you to know about makeup brushes.The world of makeup brushes is extensive. With 12 (or more!) categories of brushes and then multiple types within each category, things can get confusing. But even if you know all the brushes and what they’re for, the search for tips and tricks on when to use them, how to substitute or what secret weapons to have in your bag never ends. we talked to professional makeup artist Vincent Oquendo — who has worked on faces such as Bella Hadid, Ashley Graham and Alessandra Ambrosio — to answer the often-missed questions, such as what the real difference between brand-name and drugstore brushes is and just how far cotton buds can go when you’re in a pinch.Best brushes for beginnersOquendo wants you to choose makeup brushes that are tailored to what you need. He recommends diving in with fluffy “feather duster” brushes because not only are they offered in different sizes that are perfect for eye looks, they can also be used on various parts of the face. Right now, he’s in love with the Nars medium brush and says, “[I’ll sometimes take] that medium-size, dome-size feather duster for eye shadow and I’ll stick it in my concealer, and I’ll stipple that wherever the blemish is still visible.” Who would’ve thought?You don’t have to splurge on your first set of brushes, either. Oquendo frequents Target and drugstores to test out brushes before dropping bills on name brands. Some of his favorites are EcoTools and Sonia Kashuk (above), both of which carry full sets for affordable prices. After that, you can determine which brushes you use most based on how beaten down they get and eventually opt for something more durable.Brand-name vs. drugstore brushesAlthough durability is one of the main differences between brand-name and drugstore, Oquendo told us the no-mystery secret: When paying for high-end brushes, you’re also paying for the “experience.” Once you become well-versed in using them, the brushes become the part of your arsenal you’ll want to show off most. So if you’re planning on displaying them, it’s best to have prettily designed brushes on your vanity.“If [you want to know] if there’s a difference between quality of products, think about it like your pots and pans,” he says. In other words, buying makeup brushes is like buying new cookware. If you’re going to display your cookware on a rack and show it off, you want showstopper pots and pans. The same goes for brushes. But in each case, cookware and brushes alike, Oquendo says extensive research about the product is necessary.This means looking up things outside the direct purpose of the product. For example, find out what your carbon footprint would look like buying from a company, if their product is safe and healthy and if they treat their workers right. It all matters in determining what kind of product you’re getting. Quality research also plays a huge role in your search. Reading reviews will tell you everything you need to know, like if a brush melts under heat and whether it has lasting power.At the end of the day, Oquendo says to “mix your highs with your lows.” There’s no shame in buying from the drugstore or using cotton swabs for application. If makeup is something you care about, then think about going big and splurging. However, if you’re looking for something more low-key, there’s also nothing wrong with bargain-friendly ones.Beautyblender vs. foundation brushThe debate between Beautyblenders and brushes is never-ending. Oquendo advises using whichever suits your skin best. He finds that if you have dry skin or patches, the Beautyblender works better because it doesn’t push around product as much. But he warns that if you are using a Beautyblender, be sure to wet it first. He recommends keeping a cup of cold water near you to soak and then squeeze prior to application. The cold water helps to loosen your face muscles while not letting the blender absorb all the product.If you’re stuck in the middle of a blender vs. brush debate, he says to first find out what type of skin you have, and then go play at Sephora. If nothing seems to be working, “you might be a fingers gal.” There’s nothing wrong with that either, and if you are the latter, be sure to try out his favorite, MAC Face and Body.Quick hacksOquendo’s been in the beauty industry since he was 17 years old and has picked up his fair share of tips and tricks along the way. For instance, one of his favorite hacks is always using a blush brush for liquid foundation application. If you’re looking for a “whipped mousse texture” to look like “fallen snow,” apply with a blush brush then “buff, buff, buff.”Running out of uses for your fan brush? Oquendo never liked it, either, until he recently discovered an under-the-radar way to utilize it. “I put my contour on, and I take the fan brush and I knock a little bit of an extra dark contour right under the cheekbone, and it’s 3-D cheek. Obsessed.”Lastly, you’d be surprised to hear that cotton buds are his secret weapon and that he carries “at least four different types of cotton buds in [his] bag.” In fact, he once did an entire makeup look using only cotton buds and eye pencils and even pulled off an entire day-to-night makeup change in less than 15 minutes using them.“If you go into the drugstore, you can find them. They have really super-thin ones, which are great for lip liner if lipstick starts to feather; pointed cotton buds; and I have the cotton buds for babies, which are bigger, allowing for quick removal of makeup.”Makeup brushes definitely have a purpose, but don’t let them overwhelm you. If there’s one thing we’ve learned from Oquendo, it’s that there are no rigid rules. Let them work for you the way you need them to, and if you end up not using brushes at all — hey, that’s fine too.Sourcelast_img read more

Protect Wildlife, Save Oceans and Reduce Civic Unrest—With Data

first_imgIn the right format and the right hands, data is more than graphs, spreadsheets and computer models: It can help reduce air pollution, halt deforestation and create new protected areas for threatened species.Data can drive real-world change.That was one of the powerful messages from the recent Eye on Earth Summit, held in Abu Dhabi earlier this month. Organized by the Eye on Earth Alliance, including the Environment Agency-Abu Dhabi, United Nations Environment Programme (UNEP), Group on Earth Observations (GEO), International Union for the Conservation of Nature (IUCN) and WRI, the three-day event drew more than 650 people together to discuss how data can help inform better decisions for sustainable development.From Data to ActionAs Nick Wright, co-founder and chief product officer of Crowdicity, noted, “Every day, we create as much digital content as we did from the dawn of civilization until 2003.” Translating this vast amount of data into information and tangible results is still a struggle for scientists, government officials, business leaders and citizens. “There’s still a really big data gap,” said WRI’s Vice President of Science and Research Janet Ranganathan. “I’m not talking about the supply gap or the data divide between North and South, but the gap between data supply and data use.”Janet Ranganathan delivers a keynote address on data visualizations at the Eye on Earth Summit. Photo by Bill Dugan/WRI Yet stories are emerging on how data can be translated, manipulated and then used to spur environmental improvements. Three tales from the Summit stand out:1) Cracking Down on Illegal Fishing in Kiribati:Anote Tong, president of Kiribati, designated a large area off the Pacific island nation’s coast as a “no-take” zone to help protect fish populations. Yet how could a resource-strapped developing nation enforce this law across vast expanses of ocean that needed near-constant monitoring?Global Fishing Watch, a free, online tool that uses satellite data to track fishing vessels around the world in near-real time, offered the answer. As Brian Sullivan of Google Earth Outreach noted, officials used Global Fishing Watch to spot a ship fishing in the area illegally, bringing this digital evidence to court. The fishing operation was forced to pay a hefty fine and showed that Kiribati does not tolerate illegal fishing in its waters.2) Letting the People Decide in Rio de JaneiroRio de Janeiro residents gave officials a lot of flak for their handling of the 2014 World Cup, arguing that many of the city’s planning and infrastructure investments wouldn’t yield long-term benefits for local communities. Mayor Eduardo Paes didn’t want to make the same mistake for the 2016 Olympics. So he enlisted Crowdicity, a software company. Together, they created “Agora Rio,” an online platform where citizens could weigh in on government plans and submit, review and rank ideas for Rio’s Olympic legacy. The platform generated a huge community movement, said Wright. Citizens eventually shortlisted 24 proposals to submit to Paes, who secured funding for four of them. By gathering data from the people, the mayor and his administration can now make decisions that benefit communities and prevent the kind of civic unrest that occurred during the World Cup.3) Improving Governance by Keeping Score In JamaicaIn 2011, the Jamaican government began drafting regulations for environmental impact assessments (EIA), a process that requires companies and government officials to evaluate a development project’s potential environmental repercussions before breaking ground. The process stalled, leaving Jamaica’s EIA regulation unclear and communities and ecosystems vulnerable.The Environmental Democracy Index (EDI) charted a way forward. The open platform, developed by The Access Initiative at WRI, is the first of its kind to track and score countries on their national laws to support access to information, public participation and justice in environmental decision-making. Jamaica scored a 1.1 out of 3, taking a hit for its lack of legislation requiring public participation in decision-making processes such as EIAs.The low score pushed government officials to act, restarting their process of drafting EIA regulations. “The government used EDI to inform other policy changes,” said Danielle Andrade, legal director at the Jamaica Environment Trust.Unleashing the Data RevolutionThese stories are just the beginning. We’re only starting to learn how best to turn data into meaningful action.But the ideas are brewing. Louis Liebenberg, co-founder and executive director of CyberTracker, envisions equipping citizens in Africa with smart phones and handheld devices to track animal migrations, which can then be used to predict where Ebola outbreaks will occur. “It will be much less costly than dealing with the consequences of an epidemic,” he said.Robbie Schingler, president and co-founder of Planet Labs, envisions a world where satellite imagery is broadly available in near-real time to monitor environmental changes and spur action. His company recently committed $60 million of imagery of certain regions so that others can develop tools for tracking and implementing the Sustainable Development Goals. Schingler also expects to announce world’s first geospatially open country soon.These are just two of the vast number of concepts under development, and new ideas, platforms and projects crop up nearly every day. The new data revolution is underway—and it’s using information to build a better future.last_img read more

With Latest Fires Crisis, Indonesia Surpasses Russia as World’s Fourth-Largest Emitter

first_imgWhile the country may finally be getting some relief as heavy rainfall interrupts months of record-breaking fires and toxic smog in South Sumatra and Kalimantan, the damage to human health, the economy and the global climate has already been done.Spurring a Climate CrisisGlobal Forest Watch Fires has detected over 127,000 fires across Indonesia this year, the worst since 1997. Many of these fires were the result of clearing forested peatlands to make way for plantations of commodities such as palm oil. Much of the clearing and burning has been financed by small- and medium-sized investors. Peat stores some of the highest quantities of carbon on Earth and also emits methane resulting in up to 200 times more damage to the global climate than regular fires of a similar extent. The smog is especially toxic.The impacts of these fires are especially significant in the run-up to the global climate conference in Paris at the end of this year. Deforestation usually constitutes about 60 percent of Indonesia’s total emissions, and the country has pledged to reduce deforestation and cut annual emissions by 29 percent from business as usual by 2030. The country will be unable to achieve this target if it does not take serious steps to quell existing fires and to prevent future fire outbreaks.Fires Cause Human CasualtiesThere’s a human toll, too. As a result of these fires, toxic smog has enveloped a wide area across Indonesia, Malaysia and Singapore, reaching as far as Thailand and the Philippines, closing schools, disabling airports, and forcing six Indonesian provinces to declare a state of emergency. Haze from this year’s fires likewise caused more than 500,000 cases of haze-related respiratory illnesses in Southeast Asia and resulted in the deaths of at least 19 Indonesians. Many more will die from the longer term impacts of breathing the foul air for weeks on end. All told, more than 40 million Indonesians have been affected.Moving Toward PreventionExperts from WRI and Global Forest Watch have already suggested three clear ways Indonesia can respond to this crisis and reduce the risks of future fires. In brief, we recommend:Adopting responsible financial incentives to commodity growers, so as to encourage more sustainable production of forest-based commodities;Focusing technical and mapping support on systems that harmonize land use management and reduce land conflicts; andStreamlining the murky world of concession licenses through innovative technologies that improve transparency and combat corruption in land use decision-making.Indonesia desperately needs to take advantage of the hopeful respite provided by the rain to fast track reforms. Quick action is the only way to ensure that next year does not bring a repeat of this local and global calamity. New analysis reveals even more troubling news about Indonesia’s fires crisis. Emissions from this year’s fires have reached 1.62 billion metric tons of CO2—bumping Indonesia from the sixth-largest emitter in the world up to the fourth-largest in just six weeks.The analysis from Guido van der Werf with the Global Fire Emissions Database also reveals that:Emissions from Indonesia’s fires alone are approaching the total annual emissions of Brazil.Indonesia’s current total emissions hover around 760 Mt CO2 (excluding land-use change), meaning the fires alone have tripled Indonesia’s entire annual emissions.Indonesian fires during 38 of the past 56 days (as of October 26) have released more greenhouse gas emissions than the entire U.S. economy on those days.last_img read more

How We Evaluate CEOs Is Changing, and That’s a Good Thing

first_imgHarvard Business Review just published its 2016 ranking of the Best Performing CEOs in the World. The ranking methodology is primarily based on lifetime financial performance, but was updated in 2015 to include a rating of each company’s environmental and social governance (ESG) performance, too. This ESG data, weighted at 20 percent of the CEO’s overall score, has made a significant impact on the rankings. The Washington Post reports for example that Jeff Bezos, who ranked number one in 2014, would have stayed in first place if ESG ratings were not taken into account. In the 2016 ranking, Bezos comes in at number 76.It is a good sign for sustainability practitioners that HBR is taking ESG into account in its ranking system, but it worries me that including these factors have pushed a company with top-ranked, long-term financial returns into a much lower place on the list. We would all like to think that paying attention to ESG is consistent with stronger long-term returns. According to CDP’s A List, companies which make up the STOXX Global Climate Change Leaders Index have earned 6 percent higher returns over the past four years compared to the STOXX Global 1800. This implies that a company that scores poorly on ESG should not have featured highly in a long-term financial returns ranking in the first place.A couple of things to think about in considering this:First, ESG ranking systems are notoriously difficult to get right. Where does poverty fit into a ranking for any particular company compared to health impact or carbon emissions or deforestation? How does one judge nutrition impact — is it by the programs a company has in place on genetic modification, sugar, labelling and advertising, or is it by the calorie and protein per unit of sales revenue? To what extent should Amazon be judged by its impact on literacy and access to books vs. working conditions or the carbon emissions of its servers? (For more on sustainability and materiality, check out the recently released Navigator tool from the Sustainability Accounting Standards Board.)Second, the Washington Post points out from an interview with Michael Jantzi of Sustainalytics, a research firm that specializes in analyzing ESG performance, that European shareholders value ESG issues more than American shareholders. So an ESG-attentive company with a predominance of European shareholders will be rewarded in its share price more so than the same company with a predominance of U.S. shareholders.  Is this because European shareholders believe that ESG is an indicator of a better managed and ultimately better performing company, or because European shareholders take a different view of the role of a company in society, one that is inclusive of a broader impact on society and the environment? Are European shareholders willing to invest in a company partly because of its more attentive approach to environment and society, irrespective of whether or not it has an impact on longer-term returns?I cannot speak for all of Europe, but there certainly is a strong argument to be made that companies should not be judged by financial returns alone. Last month, Tom Wilson, chairman and CEO of the Allstate Corporation and vice chairman of the U.S. Chamber of Commerce, said in the Washington Post, “We must broaden our evaluation of corporations beyond share prices to provide space, light and water for their role to grow.” He argued that it isn’t enough for companies to maximize profits for shareholders, they must also be a force for good in society. This is not a trivial observation coming from a company CEO and senior non-executive leader of the U.S. Chamber, who is likely under continual pressure to let nothing get in the way of maximizing short-term financial returns. Putting Wilson’s principles into action, Allstate has embraced a $15/hour minimum wage and taken the position that climate change poses a significant risk to its business.I applaud HBR for including ESG factors in its ranking of best performing CEOs. Companies need to continue to rebuild trust (as they have been doing according to Edelman’s 2016 Trust Barometer), and irrespective of the difficulty of measurement, their role in society must be broader than purely financial returns.last_img read more

To Fight Food Insecurity in Malawi, Just Add Trees

first_imgImproving Food Security with Forest Landscape RestorationMalawi launched its National Forest Landscape Restoration Strategy last year. A key goal is to improve food security through implementation of agricultural technologies, which is a type of forest landscape restoration.The practice involves increasing tree cover on degraded, low-yield croplands through climate-smart farming practices such as farmer-managed natural regeneration and agroforestry. Increasing tree cover on croplands naturally stabilizes soil from erosion and increases nutrient availability without the use of costly and environmentally-damaging fertilizers. According to an analysis in the National Forest Landscape Restoration Assessment, there are 3.7 million hectares (9.1 million acres) of land in Malawi (39 percent of the entire country) that could benefit from the application of agricultural technologies that improve crop yields.So where can these agricultural technologies be best deployed?Overlaying a map of opportunity for agricultural technologies with a map of areas predicted to be most susceptible to food insecurity between June and September of 2018 (available via FEWS Net and Resource Watch), reveal that there are nearly 430,000 hectares of cropland in high-risk areas that could have their yields increased through climate-smart agricultural technologies. Focusing implementation on areas that are regularly at risk for food insecurity could increase the availability of crops for more than 1 million people, improving nutrition and reducing reliance on humanitarian aid over the long term.Where else in the world can forest and landscape restoration be applied? Check out the Forest and Landscape Restoration Opportunities Map on Resource Watch.A version of this blog post also appears on the Resource Watch blog. The Global Adaptation Score Index rates countries on their vulnerability to climate change and ability to improve resilience. The lower the score, the greater the vulnerability. Malawi scores a 38 out of 100. Learn more by exploring the Vulnerability to Climate Change Index on Resource Watch. In a country where 71 percent of the population lives in extreme poverty and nearly everyone depends on rain-fed agriculture, maize is Malawians’ lifeblood. Yet climate change threatens this critically important crop.The Famine Early Warning Systems Network (FEWS NET) predicts that maize yields will decrease by 10 percent this year due to the combined effects of a prolonged drought and the invasion of a maize-destroying armyworm introduced from Latin America. It’s just the latest setback in the country’s long history of food insecurity: According to the International Monetary Fund, 65 percent of all households in Malawi (84 percent of rural households) reported experiencing food insecurity for at least one month of 2013, a 15 percent increase from 2010.Satellite and other data reveal one strategy that could help—restoring degraded landscapes.   last_img read more

Who Writes Amazon Product Reviews? [Data Analysis]

first_img A product’s most influential reviews may not jive with your view of the world. , you likely use and understand the importance of Amazon product reviews. Do you know where these reviews come from, and who writes them? ). It turns out that the statistical relevance is quite low between broadband penetration and Amazon review concentration. This is in itself is interesting: there are other, more relevant factors to understanding why certain areas of the US have high or low relative concentrations of Amazon product reviews. Broadband Internet usage and availability is not one of these factors. The first correlation attempted with these ratios was to examine broadband penetration by state (as reported by the FCC: First, the states that highly over-index: geography is not the defining mechanism but rather the emergent characteristic site owners and as well as consumer marketers, keep the following in mind while reading Amazon product reviews: ). Which geographies drive the Amazon product review sphere, and which are under-represented? For a given state, a ratio of 1.00 can be read as “this state has the same contribution to Amazon’s top reviews as it has contribution to the US population.” Ratios above 1.00 indicate that a state’s contribution is higher for Amazon reviewers than the US population; for those below 1.00, the state’s population is under-represented in Amazon product reviewers. latitutde full list In this post, we break down the geographical characteristics of’s top reviewers using an For Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack The lowest ratios of Amazon product reviewers per population contribution: A product’s most influential reviews may not be a representative sample of the “average” US consumer, even if there are thousands of reviews. Also compiled is a A randomly selected top review from Amazon is more likely to be from Vermont or Washington than Louisiana or Arkansas. of these Amazon-reviewer-to-US-population stats to see how all fifty states stack up. West Virginia, Mississippi, Arkansas, and South Dakota are followed by Louisiana, Kentucky, and Alabama for the lowest indices of Amazon product reviewers as compared to US population. These states are under-represented in Amazon product reviews as compared to the number of people living in those state. Location-based Findings About Amazon Reviewers Vermont, Maine, and Washington state, followed by Alaska and New Hampshire take the lead in Amazon product reviews as compared to each state’s US population contribution.center_img Topics: If you engage in regular ecommerce online or run an Originally published Jun 23, 2010 9:00:00 AM, updated October 20 2016 A further hypothesis is the role of geography itself. This investigation (using average state The reason for this is that Marketing Data ) yielded a better correlation than the broadband analysis, but ultimately is not very illuminating. That is, it’s readily apparent that the top indexing states are more northerly than the under-represented southern states. The geography hypothesis raises more questions than it answers. Could it be that colder weather and shorter days in the Winter lead to a more indoor, Internet-centric lifestyle? Does this in turn cause people to spend more time reviewing products? And what about a state population’s engagement with ecommerce sites in the first place? There are myriad, intertwined micro-cultural mechanisms at work here, even if we can manage a categorization based on geography. % of Amazon top reviews from a state / % of US population in that state Speculation and Future Investigation ecommerce ecommerce website Geography is important. Whether it’s ecommerce or otherwise, optimizing for and being considerate of geographic differences is key for marketing success.  from the computer science department at the University of Illinois at Chicago (special thanks to  @arnabdotorg of the dataset. Naturally, it is also how the data is organized for this analyasis. As far as the actual mechanisms that cause people in Washington to write a disproportionate number of reviews as compared to hose in Louisiana, the potential answers are varied. pdf link Marketing Takeaways Amazon review dataset The metrics we generated about Amazon reviews are ratios that can be understood as:last_img read more

“Helpful” is the New “Viral”

first_img So, go ahead. Right now, ask yourself how you can be of service to your current and potential customers. What problems can you solve? What questions can you answer? What knowledge can you share? The Geek Squad what people are interested in, rather than do it yourself. According to founder Robert Stephens, this seemingly contradictory strategy yields many of their best customers. lots So, you’re going to make a “viral video.” It’s going to be funny or perhaps sensational, or better yet, sensationally funny. You’re going to post it on YouTube and Facebook. You’ll blog about it, tweet about it, maybe even spend a few bucks advertising it (you know, just to prime the pump). to gain people’s interest. Better still, Google will love it, and more prospective customers will be able to find you online. of somethings. 3 Simple Examples of Going Viral So what being The truth is you are more likely to wake up with your head sewn to the carpet than to see your next marketing campaign (video or otherwise) “go viral.” And yes, that actually is a scientific fact*. —one that relies more on a local wine shop There’s can 2. it’s a business strategy Viral Campaigns are packed with do-it-yourself tips and how-to’s for “aspiring geeks,”—in spite of the fact that Geek Squad’s bread and butter is coming to the rescue when you 1. literally wrote the book on it YouTube channel Charlie biting someone’s finger HubSpot Of course if all else fails, I know this really good video guy. viral videos Originally published Mar 4, 2011 7:30:00 AM, updated October 20 2016 Right? ,” too, but being helpful is at the core of the company’s approach and is evident across every corner of its campus. It’s going to be amazing. . Sure, they’ve appeared in a few “ woodleywonderworks Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack you do to capture the attention of thousands [of potential customers] without spending a fortune on advertising, pay-per-click or [gasp] tradeshow schwag? The answer is simple. Be useful. Be helpful. Give away something of value. In fact, give away interrupting 3. Turn that into a blog post, a free eBook, a podcast, or hell, even a video. Wrong. The Geek Squad is another example of a company benefiting from an effective strategy of “giving it away.”  Both their website and their what people are interested in. It doesn’t require an advertising budget to prime the pump or a sensationally funny(?) clip of HubSpot, of course, is notorious for giving away tons of valuable tips, stats, and tools aimed at helping marketers generate more leads and more sales, more effectively. In fact, the company founders *Ok fine, it’s not at all a scientific fact. But I did read it somewhere on the Interwebs. So it must be true. photo credit: Unlike a typical “viral video,” being helpful is more than a marketing strategy, can’t Topics: that does this wonderfully. They offer free weekly wine tastings, ongoing special events (always with lots of free product to enjoy), and a cask full of fantastic “wine 101” content on their blog and through various social media. Rumor has it they’ll soon be launching a mobile version of their site and integrating Foursquare and opt-in text messaging into their marketing strategy. Sure, great wine selection and a convenient location are important to their business, but it’s the extra level of giving and helping that drives people to buy more wine from them, more often. Ball Square Fine Wineslast_img read more

7 Video Marketing Lessons from Daily Grommet

first_img 1. Put the People First Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack is an online retailer that tells remarkable stories about its products through video. “I see what we do more as active curation,” said Jesse Buckley, Video Director at the Daily Grommet. “We are selecting features (“Grommets”) from a vast array of submissions (and relentless scouting), and then helping the people behind the products tell their brand stories.” 3. Use Social Media to Engage the Community 7. Keep It Short With the rapid growth of information on the Web, our attention has become a limited resource and we struggle to stay focused on the same page for longer than a few seconds. That is why you need to keep your videos short and to the point. 5. Optimize for SEO “In today’s discount culture, the people behind the products can be overshadowed by our collective desire to get the best deal,” said Jesse. “Daily Grommet is different because we try to put the people first: our team, the founders we feature, the people who discover them, and the community that we are introducing them to.” So if you are brainstorming ideas for remarkable content creation, think about ways to showcase other people and tell human-interest stories. Video presents a good platform to convey such messages. As Jesse said, “The videos are a catalyst for deeper engagement—the medium still supersedes other forms of content in terms of emotional connection.” Video Marketing Another way to encourage sharing is to make the videos social-media friendly and offer them under a Creative Commons license. In that way, you will allow others to edit them and create interesting remixes. “We make all our videos embed codes freely available, and I’ve sent the actual videos to partners who wanted to do something special with them,” said Jesse. “That’s an interesting twist, because while they now ‘own’ the video they have also become a proponent of our site, linking back to us and sharing the love.” 2. Crowdsource Video In Simple Ways Always be on the lookout for ways in which you can engage the community in your video production. Consider using forums and social media to bring in new faces and create some buzz around your project. Daily Grommet not only has an active email list, but also a vibrant Facebook page and Twitter presence.center_img 4. Stay Cost-effective “We encourage our partners to take the easiest possible path in recording their insights—whether it’s recording on their mobile, a point and shoot camera, or a semi-disposable device like Flip or Kodak make,” said Jesse. “The ability to record and share video is really ubiquitous at this point. So we make it as easy as possible—give our partners some simple direction and highlight the ‘shining lights’ in their story. Authentic participation is the most important part—the quality of the recording really doesn’t matter as much (within reason!).” How have you used video for marketing your company? In online marketing the authenticity of a story exceeds that of its production. Don’t seek perfection because that is difficult to accomplish for any business with limited resources. Instead, start small and embrace simple solutions. Daily Grommet One of the most effective ways to spread your video online is to optimize it well for search engines. When uploading your content to video-sharing platforms, make sure to include keyword-rich titles, tags and descriptions. “I do think it is relatively easy to spread videos on the Web, in part because of the way search engines give them priority over other types of content & the fact that people gravitate to videos in search results faster than other types of content,” said Jesse. 6. Allow Others to “Own” Your Videos HubSpot had the opportunity to catch up with Jesse and learn more about Daily Grommet’s remarkable video marketing. Here are seven video marketing lessons that emerged from our interview: Topics: Originally published Apr 4, 2011 2:30:00 PM, updated October 20 2016 Video marketing doesn’t require large investments. Your marketing goal is to create content quickly and efficiently. “One of the things I personally enjoy about Web content is how forgiving it is compared to traditional broadcast models,” said Jesse. “I’m mixing content from multiple sources with an aesthetic that is at once polished and lo-fi. It is easy to get hung up on quality when it’s content that is really most important. That approach makes it much easier to keep costs down.”last_img read more

How to Write a Darn Good Sentence [SlideShare]

first_img Originally published Oct 28, 2014 12:00:00 PM, updated February 01 2017 Writing Skills Topics: Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Literary theorist and legal scholar Stanley Fish wrote, “The skill it takes to produce a sentence, the skill of lining events, actions, and objects in a strict logic, is also the skill of creating a world.”Remarkable writing isn’t just for academics and authors; it’s a fundamental skill for marketers, too. The “remarkable” part is where it gets tricky.Great writing requires great sentences — and more strategy goes into a great sentence than you might think. Numerous studies have been conducted on sentence structure, word order, and how readers retain information. Drawing from the results of these studies, the folks at Copyblogger created the SlideShare below to teach us how to write killer sentences without even thinking about it.Without further ado, here’s how to write a darn good sentence. <div class=”video-container-responsive”> 5 Ways to Write a Damn Good Sentence from Copyblogger Medialast_img read more

I love Virat Kohli, he is the best in the world: Darren Lehmann

first_imgFormer Australia coach said he loved India captain Virat Kohli and added he was the best batsman in the world. On Tuesday, Kohli scored his 39th ODI hundred as India beat Australia by 6 wickets in the second ODI at the Adelaide Oval. The three-match series is now level 1-1.Virat Kohli has been in sensational form across formats since India’s limited-overs tour of Australia in 2016. Just a little over a decade since his debut, Kohli now has 64 international hundreds – 39 in ODIs and 25 in Tests – which is third in the list of most international hundreds behind Sachin Tendulkar and Ricky Ponting.Lehmann, who stepped down as Australia coach in the aftermath of the ball-tampering scandal in Cape Town, tweeted out a reply to a debate started by Fox Cricket.I love Virat Kohli ,best in the world . @MacquarieSport @FoxCricket Lehmann (@darren_lehmann) January 16, 2019Virat Kohli is largely considered to be the man who will one day break most of Sachin Tendulkar’s batting records. Only 30, Kohli has had a stunning run in international cricket and is the only captain to score six double hundreds in Test cricket.Watch the full highlights from another ODI masterclass by Virat Kohli – his 39th(!) ODI hundred! (@cricketcomau) January 16, 2019Speaking to after the second ODI in Adelaide, Kohli said his goal was to help India become a global superpower in cricket.”I wouldn’t say goal but I would rather speak of a vision, which is for India to be a superpower in Test cricket or a very, very strong side in Test cricket in the years to come,” he told Star Sports.advertisement”I think if Indian cricket respects Test cricket, and Indian players respect Test cricket, then Test cricket will stay at the top because of the fan base that we have all over the world.”If we focus too much on shorter formats yes, they’re important but if we solely focus and look at them as an escape or an excuse to not be in the kind of situations that Test cricket presents to you, then there’ll start being a mental problem with the cricketers coming up,” the 30-year-old added.Do Not Miss: Meet Chahal TV’s debutant – Captain @imVkohliIn our fun segment, we get the Indian captain talking about his 39th ODI ton, the @msdhoni finish & a lot more – by @RajalAroraFull Video Link (@BCCI) January 15, 2019Kohli also lauded Ravi Shastri, the India Head Coach, and credited his own evolution as captain to the feedback he received the from 56-year-old. Because he’s done so much commentary, and he’s seen the game so much and has played so much himself just watching the game he knows where the game is heading.”So just getting feedback from him constantly has been the biggest help for me, in terms of moulding my own personality into captaincy. He’s someone who has never tried to change me just to be able to fit into the captaincy mode,” Kohli said.Also Read | Read | Justin Langer in awe of Virat Kohli, MS Dhoni after India win Adelaide ODIAlso Read | Virat Kohli scores 39th ODI hundred: Shane Warne leads tributes for the Kinglast_img read more

England set new ODI record after posting their highest World Cup total

first_imgDid you know England were the first team to score 300 in ODI history? I won’t blame you if you didn’t. But never before in their history has an England ODI team threatened and gone past the figure so many times as the current one. In their match against Bangladesh in Cardiff today (June 7) England scored 386/6 in their 50 overs, which incidentally is the 7th successive time that they have posted a score above 300.England, thus became the 1st team to post 7 consecutive scores of 300+ in ODIs, surpassing Australia’s record of 6 such scores in 2007.Earlier, England rode Jason Roy’s 153 and Jos Buttler’s whirlwind 64 to post the mammoth total against hapless Bangladesh bowlers. Incidentally, Roy’s century meant that the Three Lions now have 3 tons in the tournament including Joe Root and Buttler’s hundreds against Pakistan in the World cup 2019 opener. This is the best return by any England team in their WC history. In 1975, 1983, 2011 and 2015 editions of the World Cup, England batsmen had managed 2 centuries.England’s 386 is also the highest total by any team in WCs vs Bangladesh, beating 370/4 by India in Mirpur, 2011.During the innings break, Roy seemed delighted with his effort as he ‘redeemed’ himself after the disappointment against Pakistan where he was dismissed cheaply.”It was great fun. I redeemed myself after the last game. Hopefully, this will be enough. There was a change in the gameplan against the spinners. They wanted to get early wickets but we didn’t allow them to take early wickets. We knew we can always catch-up with shorter straight boundaries here. And with the wind. I feel, there is definitely something in it for the quicks especially with the new ball,” said Roy.advertisementAlso Read | World Cup 2019: Unfazed by MS Dhoni gloves row, India focussed on Australia matchAlso Read | Tough to understand how ICC has a problem: RP Singh on MS Dhoni glove controversylast_img read more

8 of the Best B2B Publisher Email Newsletters

first_imgProducing email newsletters for B2B markets can be a vital part of your inbound marketing. Producing one, week after week, which actually gets read isn’t always so easy. Luckily, publications of all shapes and sizes can create great newsletters—you just have to know your audience and what they will find most engaging. To get your creative juices flowing, here are 8 of the best B2B email newsletters we’ve come across recently:1) Food Safety UpdateNot exactly a catchy title unless you happen to work in food and beverage manufacturing and don’t want to inadvertently make people sick. But to the right audience, Food Safety Update’s content is pure gold, presented in a clear and easily digestible manner. We like the clean design that’s smartly organized and well-labeled so readers know exactly what type of content they’ll be viewing (featured articles, sponsored white papers, events, products, etc.). They break up all that text with attractive thumbnails and tastefully designed display ads that don’t detract from the content. Unsubscribing is easy, as is social sharing.2) GreenBuilderGreenBuilder offers another tastefully designed newsletter that makes it easy to quickly find what you want. We especially like the text-only top with hyperlinks to featured articles—it gets you to the meat of the email fast. The graphics below help to separate additional linked articles with thumbnails and concise summaries. They also make it easy to share on social media with icons at the bottom, as well as text-based links at the top. The article titles are engaging and the writing is crisp and written with a very specific reader in mind.3) InterDrone NewsYup! Would you believe there’s a really cool newsletter aimed at folks who build drones or use them in their work? Who knew? This newsletter is sparse on the bells and whistles, but has a super easy to read layout, direct and to-the-point writing, and the content stays on topic. The line breaks in particular are a great tool for moving readers’ eyes down the page. 4) Dental Products ReportDPR writes catchy headlines and article titles that get dentists’ attention. We can see why it’s so popular. The layout and images are more reminiscent of a well organized website than a newsletter, and their use of topics along the top make for easy navigation. Their CTAs aren’t subtle—it’s clear what actions they want you to take. But their copy is direct, benefits-laden, and clear. They also create a sense of urgency where appropriate and incorporate social proof with testimonials from other dentists.5) Chemical Processing WeeklyAs far as B2B newsletters go, this one is not what you would expect. Forget the clinical, scientific vibe. It has more of a retro, down-home feel. We especially like how they incorporate polls and a reader questions to get engagement up. The headlines appeal to chemical engineers, content is concise, well-organized and stays on topic, native ads are clearly identified. They keep the reader’s needs first by offering content from both their own publication, in addition to compiling top industry news from outside sources. 6) Smart Meetings NewsAimed at corporate event planners, this newsletter is attractive and fun to read (e.g. How to Stay Healthy at Conferences Using a Smartwatch). We like how it’s organized—more timely news is up top, with industry articles and events following. They include polls for favorite hotels and venues, and make it easy to share as well as return to the main website. The colors are bright, the photos enticing, and social sharing a breeze. 7) SD Times’ Featured ResourcesSoftware developers love this newsletter because it’s filled with valuable educational resources, each tied to a unique and relevant industry issue. We like the way they use color and white space—the design is inviting, cheerful, and easy to read. The CTAs aren’t buried  in the text, but bold and easy to engage with. 8) SP TechCon NewsThis event-specific example gets right to the point. It shamelessly urges you to spend up your remaining training bucks at their upcoming conference. We like their direct style, and the alternating use of color for the different classes makes it easy to read. There’s no way any IT professional can mistake the message, and if the idea of Austin in February wasn’t luring enough—they also provide an extensive sample list of classes. Newsletters can be a great tool for any publisher, regardless of industry. Take a few notes from the examples above, and think about what your market is talking about, the expertise you have to offer, and how you can package these pieces into the most engaging format possible. These publishers knocked it out of the park, now it’s your turn.  Email Newsletters Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlackcenter_img Topics: Originally published Jul 29, 2015 7:00:00 AM, updated July 28 2017last_img read more

India vs West Indies 2nd Test: Dream 11 prediction, captain and vice-captain

first_imgIndia take on West Indies in the 2nd and final Test of the ongoing series in Kingston, Jamaica from Friday, August 30.India crushed Jason Holder’s men in the first Test, clinching a record-setting 318-run win Antigua. The hosts were bundled out for 100 in the second innings following a spell of superlative fast bowling from Jasprit Bumrah who went on to pick his 4th 5-wicket haul in Tests.Virat Kohli’s men dominated West Indies with both the bat and the ball. Ajinkya Rahane led the show from the front with the bat scoring a second innings hundred that followed an 81 in the first innings. All-rounder Ravindra Jadeja stepped up and added a crucial fifty in the first innings.Captain Kohli who suffered a rare failure in the first innings made it up with a well-paced fifty in the second while Hanuma Vihari missed out on his maiden Test hundred by just 7 runs.Apart from Bumrah, Ishant Shamra stood tall and tested the West Indies batsmen, picking up 8 wickets, including a 5-wicket haul in the first innings.India are favourites to win the 2nd Test and finish their tour of West Indies with a clean slate. It remains to be seen if Holder’s men can spring a surprise to the visitors but if recent results are anything to go by, it looks unlikely.Dream 11 predictions for India vs West Indies, 2nd TestBatsmenWhile Mayank Agarwal and KL Rahul had decent outings, West Indies pair of Kraigg Brathwaite and John Campell failed in both the innings of the 1st Test. Choosing the India openers is a safe option. Cheteshwar Pujara and Virat Kohli will have to walk into your side while 1st Test hero Ajinkya Rahane is a solid option for the middle order.advertisementWicketkeeperWith Rishabh Pant not doing much with the bat in the 1st Test, Shai Hope can be a better option for the wicketkeeeper’s role for your Dream 11 team.All-roundersRoston Chase should be your first choice as the off-spinner troubled the India batsmen in the first Test apart from scoring handy runs. Ravindra Jadeja, who hit a half-century in Antigua, can be a good choice too, considering India are unlikely to play R Ashwin in Jamaica.BowlersJasprit Bumrah and Ishant Sharma are going to be automatic choies. The biggest positive to emerge out of the 1st Test for West Indies was Kemar Roach’s brilliant form and the sturdy pacer should definitely make your list.Dream 11 team, WI vs IND 2nd Test: KL Rahul, Mayank Agarwal, Cheteshwar Pujara, Virat Kohli, Ajinkya Rahane, Roston Chase, Shai Hope (wk), Ravindra Jadeja, Jasprit Bumrah, Ishant Sharma, Kemar RoachCaptain: Jasprit BumrahVice-captain: Ajinkya RahaneSquadsIndia: Virat Kohli (capt), Rohit Sharma, Ajinkya Rahane, Mayank Agarwal, Cheteshwar Pujara, Lokesh Rahul, Rishabh Pant, Wriddhiman Saha(w), Hanuma Vihari, Ravindra Jadeja, Ravichandran Ashwin, Kuldeep Yadav, Ishant Sharma, Umesh Yadav, Mohammed Shami, Jasprit Bumrah.West Indies: Jason Holder(Capt), Kraigg Brathwaite, Darren Bravo, Shamarh Brooks, Shimron Hetmyer, Shane Dowrich, Shai Hope(w), Rahkeem Cornwall, Roston Chase, Miguel Cummins, John Campbell, Kemar Roach, Shannon Gabriel.Also Read | India vs West Indies: Every game in World Test Championship is important, says Ajinkya RahaneAlso Read | MS Dhoni was unavailable for selection, confirms MSK PrasadAlso See:last_img read more

Vinesh Phogat on Tokyo Olympics: Whatever the results, I want to compete for 6 full minutes

first_imgVinesh Phogat was one of the biggest medal hopes for India at Rio Olympics but her dreams came down crashing when she suffered a career-threatening knee injury in her 48kg freestyle quarter-final bout.Vinesh had stormed into the quarter-final with a win via technical superiority over Romania’s Alina Vuc but her quarter-final against Sun Yanan of China ended midway. In a heartbreaking episode, Vinesh was stretched off the mat. Sun would go on to win a bronze medal but Vinesh headed home with empty hands and an injured knee.Vinesh Phogat would later receive her Arjuna Award during the National Sports Awards ceremony while being on a wheelchair.Cut to 2019, Vinesh Phogat became the first Indian woman wrestler to win a Tokyo Olympics quota place. Vinesh has put behind the Rio Olympic disappointment. She has overcome her knee issues. She got the World Championships medal off her buck list in Nur-Sultan earlier this month.Vinesh Phogat has once again got an entire nation dreaming. Despite coming with a strong show at the World Championships, Vinesh Phogat is not getting ahead of herself. The 25-year-old wrestling sensation has given wings to her Tokyo Olympics dreams but she is keen on doing the basics right at the biggest stage next year.Speaking at the launch of ZEE Kushti Dangal in New Delhi, Vinesh Phogat said she does not feel the burden of expectations and that she has figured out how to deal with pressure in the lead up to Tokyo Olympics.”There is definitely no pressure. Earlier, I didn’t know how to take pressure but now I understand that I can do it and I will work hard for that and I am confident of completing my bouts because I missed a lot of things in the Rio Olympics, even my match didn’t take place [curtailed quarter-final],” Vinesh Phogat said.advertisement”I want to regain the opportunity to win a medal that I lost in Rio no matter what it takes. So whatever the results, I will want to play the full quota of 6 minutes match in the Tokyo Olympics.”If I lose, I will still move forward but if I win I will definitely move forward. The questions which are stuck in my mind will definitely get cleared,” Vinesh Phogat added.Vinesh Phogat had changed her weight category from 50kg to 53kg ahead of the start of 2019 season. The World Championship medal in the 53kg category has given her a lot of confidence ahead of Tokyo Olympics.Vinesh Phogat exuded confidence when asked if she has become familiar with her opponents in the new weight category. There is no bigger testament to her statement than her bronze medal in Nur-Sultan.Vinesh has been working hard with her Hungarian personal coach, Woller Akos of Hungary. Upper-body strengthening has been one of the key aspects and the results are there to be seen.Incidentally, it was Sun Yanan, against whom she suffered the injury at Rio Games, who has heaped rich praise on Vinesh Phogat’s improved strength.”There is nothing negative about weight change but there are definitely many positives as I have won back to back medals in every competition after changing it this year. It will be more helpful as I will get more chances of avoiding injuries.”Also Read | Fought at World Championships to announce to the world I am getting back: Sushil KumarAlso Read | World Championships: Rahul Aware bags bronze as India finish with best-ever medal haulAlso See:last_img read more

IAAF World Championships: In Caster Semenya’s absence, Nakaayi upsets field to win women’s 800m

first_imgUgandan Halimah Nakaayi pulled off an upset to win the women’s 800 metres title at the world championships on Monday while favourite Ajee Wilson was left with another bronze as she ran out of steam with 100 metres left.Wilson, hoping to become the first American to win the world title over the distance, led for most of the race but was overtaken by Nakaayi down the final straight as the Ugandan won in a national record of one minute 58.04 seconds.Raevyn Rogers, another American, also sped past to take silver, leaving Wilson with the bronze she also won in London two years ago.The Khalifa stadium was around half full for the race, providing a much-improved atmosphere compared to Sunday when it was virtually empty.South Africa’s Caster Semenya, the titleholder and three-times champion, did not take part due to global athletics’ governing body the IAAF’s recently-introduced testosterone regulations.Rank outsider Nakaayi, who had never before run in a world championship or Olympic final, celebrated by dancing down the track with her compatriot Winnie Nanyondo who finished fourth.”It the first time that someone from central Uganda makes it to the final. So getting a medal, it means a lot to Uganda. It’s a great achievement for Uganda and even for me,” she told reporters. “It’s my traditional dance from central Uganda.”OBVIOUS FAVOURITEWilson had won six of eight races outdoors this season, including claiming the U.S. title — her 10th overall — and Diamond League stops in Stockholm, Monaco and Birmingham and Brussels, making her the obvious favourite.advertisementThe 25-year-old looked set to continue her dominance as she led from the start.But, after having to fend off attacks during the first lap, she was unable to repel another from Nakaayi who accelerated past her down the final straight to claim Uganda’s first medal of the championships.Rogers then came storming out of the blue with a devastating finale to snatch silver.Semenya’s absence doesn’t affect other athletesSemenya lost her appeal at the Court of Arbitration for Sport (CAS) against the rules that mean middle distance female athletes with a high natural level of testosterone must take medication to reduce it.She then appealed to the Swiss Federal Tribunal which initially allowed her to continue competing while she awaited its final verdict but then reversed that decision after hearing from the IAAF ruling her out of the championships.The other athletes said her absence did not affect them.”It’s a little different but it hasn’t directly affected me because there are other great competitors still ahead of me,” said Rogers. “I just focused on the competitors out in front of me.”Also Read | IAAF World Championships: Doha organisers blame late starts for empty stadiumsAlso See:last_img read more

Sourav Ganguly: Indian cricket’s crisis man since 1996, set to start new chapter as BCCI president

first_imgIndian cricket has once again turned to Sourav Ganguly to bail them out of troubled waters with the former captain set to take over the president’s post in the Board of Control for Cricket in India (BCCI).Ganguly filed his nomination papers at the BCCI headquarters on Monday (deadline day) after agreeing to take up only the president’s post in the BCCI.Sourav Ganguly is the current president of the Cricket Association of Bengal and has proved his credentials as a successful administrator in the last five years, since taking up the job. He changed the face of the Eden Gardens, brought in fresh resources and improved the infrastructure at the iconic stadium in Kolkata.Ganguly will now have 10 months to revive the BCCI’s image before his cooling off period of three years begins.The Indian cricket board has had a tumultuous time in the last few years ever since the Supreme Court-appointed Committee of Administrators took charge.Allegations of corruption and irregularities in the day-to-day functioning of the board led to the top court appointing Vinod Rai, Vikram Limaye, Diana Edulji and Ramachandra Guha in 2017 with their primary job being the implementation of the Lodha reforms in the board.But indifferences in the CoA and subsequent resignations of Limaye and Guha saw the committee being reduced to two members – Rai and Edulji, who were at loggerheads with each other for the majority of their tenure. Ravi Thodge was added to the committee in February this year but hardly had any say in the matters of the board.advertisementWhile the CoA did manage to implement a few of the reforms suggested by Justice RM Lodha, a major part of it still remains to be adopted by the BCCI and its state associations.Ganguly will now have to take charge of the situation along with Jay Shah (Union Home Minister Amit Shah’s son), Brijesh Patel and Arun Dhumal (younger brother of ex-BCCI boss Anurag Thakur) as the possible secretary, IPL chairman and treasurer, respectively, and try to complete a job in 10 months which the CoA couldn’t in three years.Ganguly is expected to be the only candidate who will apply for the president’s post and is set to be elected unopposed after the state units of the BCCI reached a consensus following their meeting in Mumbai and Delhi on Sunday.Even though Ganguly said that looking after first-class cricketers and the Ranji Trophy will be his first priority, the Bengal stalwart is very much aware that reviving the image of the BCCI, which took a massive hit after the 2013 spot-fixing scandal which unearthed the dark side of Indian cricket and led to the top court stepping in to douse the fire, will he his primary objective.”I am happy with the appointment because this is the time when BCCI’s image has got hampered and it’s a great opportunity for me to do something. Whether you are elected unopposed or otherwise, it’s a big responsibility because it is the biggest organization in the world of cricket. India is a powerhouse. It will be a challenge,” Ganguly said after his name was finalized in an informal meeting of BCCI state units.But Ganguly is no stranger to facing challenges in Indian cricket.When he took over as captain in 2000, Indian cricket was in muddy waters, picking up pieces after the match-fixing scandal. He drove the national team to safety and instilled belief that India could win overseas, thus, becoming one of the most successful leaders the team has ever had.Now with BCCI’s clout significantly reduced at the ICC, the former skipper’s board-room tact will be at test.Perhaps the board also needed someone of Ganguly’s stature to handle its affairs. Who better to understand and run the BCCI than the man who represented India in 113 Tests and 311 ODIs, scoring nearly 19,000 runs in international cricket.The belief that fans and the fraternity has in Ganguly probably swayed the members of the board to opt for him.Sourav Ganguly bailed the national team out of trouble during Indian cricket’s darkest phase in 2000, led the revival of Bengal cricket as an administrator, was part of its technical committee and was also one of the people responsible in selecting Anil Kumble as the team’s head coach and Ravi Shastri after that.Now he will be given the reigns of the BCCI, along with the responsibility of being the most powerful personality in the sport. Can Sourav Ganguly revive and instil the same belief in the board that he did in the Indian team almost two decades back? Only time will tell.advertisementAlso Read | Sourav Ganguly files nomination, set to be elected unopposed as BCCI presidentAlso Read | Sourav Ganguly will lead BCCI to new heights: Interim boss CK KhannaAlso Read | First priority will be to look after first-class cricketers, says BCCI presidential candidate Sourav GangulyAlso Read | Sourav Ganguly emerges as consensus candidate for BCCI presidentlast_img read more

Manchester United midfielder Paul Pogba out until December with ankle injury

first_imgManchester United midfielder Paul Pogba is unlikely to play again until December due to an ankle injury, manager Ole Gunnar Solskjaer has said.France international Pogba last featured for United in their 1-1 Premier League draw with Arsenal on Sept. 30.”I don’t think we’ll see Paul before December. He’ll be out for a while,” Solskjaer told reporters after his team’s 3-1 win at Norwich City on Sunday.”He needs time to fully recover. I don’t think he’ll be back, maybe for Sheffield United after the international break, but probably it will be December before we can see him.”I’m not a doctor but there is an injury there that needs healing. It’s his ankle.”Solskjaer’s assessment rules Pogba out of Manchester United’s next four matches in all competitions at a minimum, with the club not scheduled to play Sheffield United until Nov. 24.Also Read | Premier League: Liverpool battle past Tottenham, Manchester United claim 1st away winUnited have several other injured players, including Luke Shaw, Eric Bailly, Diogo Dalot and Nemanja Matic, although forward Anthony Martial made a scoring return against Norwich on his first Premier League start since August.The win lifted United, who are next in League Cup action against Chelsea on Wednesday, up to seventh in the tablelast_img read more